The nutrient-infused, California-based water brand makes moves in the beverage industry
LOS ANGELES, CA - 08/27/2018 (PRESS RELEASE JET)
wanu water, the nutrient-infused water derived from the core components of a healthy diet, water and nutrients, continues an exponential growth in the beverage industry as the third fastest-growing enhanced water brand1. The evolution and growth is a testament to the brand’s innovation and continued alignment to the company’s core mission.
Todd O’Gara, Founder, President and Chairman of wanu, alongside a sales team led by Craig Olkiewicz, boosted the company’s retail distribution by 25% during the second quarter of 2018, a significant increase not only for the brand, but within the enhanced beverage category. The increase is due in part to the onboarding of six major accounts including Raley’s, Save Mart, Fred Meyer, Smith’s, Shaw’s and Giant Eagle, totaling nearly 2,200 store locations and expanding the brand’s footprint into the Pacific Northwest, Northwest Pennsylvania and Ohio.
Looking ahead to the fourth quarter and into 2019, wanu’s expansion at retail includes a 30-store test with Target in California and Texas, distribution in the New York City metro area at Fairway and 350 H-E-B locations in Texas. In January 2019, wanu will launch in over 4,000 CVS stores, an expansion that will generously grow the brand’s nationwide reach.
“The brand’s commitment to the core mission, coupled with the enormous efforts of our team, has driven wanu’s exponential growth throughout 2018,” says Todd O’Gara, Founder, President and Chairman. “Since taking a larger role in overseeing daily operations, my focus is to continue strategic retailer and distribution growth, while building awareness of our brand and innovation in our category.”
The brand recently launched two new flavors, Coconut Mango and Blueberry Lemonade, increasing their portfolio to seven total flavors which includes their core sellers Dark Cherry, Kiwi Cucumber, Watermelon Raspberry, Passion Peach and Strawberry Serrano Lime.
For more information about wanu including store locations and online shopping, visit www.wanuwater.com.
wanu, a Los Angeles-based nutrient-infused water brand, offers a balance of 10 essential nutrients with a splash of natural sweetness from monk fruit. Adding a little natural flavor, wanu turns something you need into something you want. Each serving is packed with B vitamins, fiber and antioxidants, with zero sugar or artificial sweeteners. wanu delivers the nutrients the body needs to make a little more of your day. For more information visit wanuwater.com or @wanulife.
1According to SPINS Total US MULO scan data for the 12 weeks ended July 15, 2018
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