The Grilled Cheese Truck Launches New Company Website at www.thegrilledcheesetruck.com

  LOS ANGELES, CA - 03/10/2017 (PRESS RELEASE JET)

The Grilled Cheese Truck, a gourmet chef-driven food truck and restaurant brand expanding to the national marketplace, announces the launch of its new online home at www.thegrilledcheesetruck.com and free Shindig investor video conference event to be held this coming Monday, March 13^th at 10 am PT / 1 pm ET. The Company invites interested investors, customers, grilled cheese enthusiasts and food industry entrepreneurs to join senior management for a discussion on the Company's strategy to expand the award-winning brand across the nation through small footprint retail, food trucks, food carts and kiosks.  

"Our new website is just the latest step in our strategy to introduce the Grilled Cheese Truck brand to a nationwide customer and investor audience," said Al Hodges, CEO and President of the Grilled Cheese Truck.  "The online videoconference will give us a terrific opportunity to discuss with friends and investors the core components behind our recently launched Title III Equity Crowdfunding Offering on FINRA regulated MicroVentures.com and with it, how we intend to expand the Grilled Cheese Truck's culinary and business success in the competitive Los Angeles marketplace into a high growth brand in the national arena."

Through the offering, the Company seeks to raise up to $1 million to finance the national expansion through franchise gourmet food trucks, micro-retail, pop-ups, kiosks, food carts, and brick-and-mortar restaurants. Customers, fans, friends and followers can invest in the Grilled Cheese Truck brand with as little as $100.

Detailed information about the Company's offering is available on the Grilled Cheese Truck's page on Microventures.com crowdfunding portal, https://app.microventures.com/crowdfunding/the-grilled-cheese-truck.

The investor videoconference will take place on Shindig (www.shindig.com), a virtual conference venue. The Shindig technology was designed to support a high degree of discussion and interaction, and interested investors are encouraged to ask questions about the Company and its growth strategy, the fast-casual and gourmet food truck industry, and details of our Title III offering.

Videoconference Event Details:

• Date:   Monday, March 13, 2017
• Time:   10 am PT / 1 pm ET
• Link:    http://www.shindig.com/event/grilledcheesetruck
• Hosts: David Danhi, Chief Creative Officer & Founder
• Algie Hodges, CEO and President
•  A.J. Cervantes, Executive Chairman

The Grilled Cheese Truck recently won the Time Out Los Angeles magazine's "Meltdown" competition by popular vote among hundreds of event attendees, beating out several Los Angeles area gourmet food trucks and restaurants.

Big Cheese, Inc. and the Grilled Cheese Truck Brand 

The Grilled Cheese Truck is a nationally recognized American food brand and an entrepreneurial "emerging growth" company with a business strategy that includes the Grilled Cheese Truck offerings in gourmet food trucks, small footprint retail, kiosks, food carts, stadiums, military bases, universities, casinos and related venues, festivals, motorsports, action sports, team sports, large outdoor events/concerts, large churches and schools. The Company also seeks to operate both company-owned and franchised Grilled Cheese Truck operations with an emphasis on franchised opportunities to Veterans as part of its growth strategy. 

The Grilled Cheese Truck has been widely covered throughout the nation including features on the Rachel Ray Show, The Price is Right, ABC Channel 7 (Top Food Truck in Los Angeles), NBC News, Fox News.com, USA Today, Los Angeles Times (Best Food Truck in LA and Southern California), The Cooking Channel, Food &Wine (Best grilled cheese in the U.S.), The Travel Channel, Klout.com (Top 10 Most Influential Food Trucks – 2011), BBC Travel, MSN.com (The Best Food On Wheels), and Zagat Guide. 

For more information about the Grilled Cheese Truck, visit www.thegrilledcheesetruck.com.

For more information on our Title III Crowdfunding Offering on MicroVentures.com funding portal, please visit: https://app.microventures.com/crowdfunding/the-grilled-cheese-truck and click here to watch our video. 

Forward-Looking Statements 

Statements in this press release?and of the management or representatives of Big Cheese, Inc. in connection therewith that relate to beliefs, plans, objectives, goals, expectations, anticipations, intentions and future financial condition, results of operations or business performance constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on management's current expectations about future events. These statements can be identified by the fact that they do not relate strictly to historical or current facts, and by words such as "may," "could," "should," "would," "believe," "expect," "project," "anticipate," "estimate," "intend," "plan" or other similar words or expressions, and include statements regarding the our ability to commence a significant level of operations and develop the Grilled Cheese Truck brand into a nationally recognized brand, our ability to develop a successful and profitable business model that includes both company-owned and franchise grilled cheese truck operations, our ability to raise additional capital in other securities offering, our ability to execute our proposed national rollout through multiple sales channels, our ability to rollout gourmet food trucks, small-footprint retail, pop-ups, kiosks and food carts. Any or all of the forward-looking statements in this press release may turn out to be inaccurate or wrong. This can occur as a result of inaccurate assumptions or as a consequence of significant known or unknown risks and uncertainties, including the risks disclosed in the Form C that the Company filed with the SEC and which is available through the Microventures funding portal and other risks including risks related to the Company’s ability to raise necessary capital to fund its growth, operate its business successfully given the lack of track record and early stage of operations, manage growth effectively, comply with regulations applicable to its business, compete successfully given the high level of competition, and retain and engage talented employees and key personnel necessary to execute the company’s business plan. Because of these risks and uncertainties, the Company's actual results may differ materially from those that might be anticipated from its forward-looking statements. Therefore, you are cautioned not to place undue reliance on such forward-looking statements. The Company undertakes no obligation to publicly update any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law. All trademarks and logos referenced herein belong to their respective companies.