Scarlet Letters Copywriting Announces Launch of New Website

  NEWBURY PARK, CA - 07/18/2017 (PRESS RELEASE JET)

Scarlet Letters Copywriting, one of the country’s foremost small-business copywriting agencies, has launched a revamped website: www.scarletletterscopy.com. The site reflects the company’s growth from its roots in Hollywood’s entertainment scene to more diverse global clients in industries spanning travel, healthcare, beauty, consumer products, tech, and lifestyle.

Founded in 2004, the two-woman partnership owned by Shannon Diffner and Alexia Wellons initially focused on the Home Entertainment industry, providing synopses and advertising copy for titles being released onto DVD for major entertainment brands including Universal Studios, Paramount, DreamWorks, NBC, HBO, and SyFy. Their releases included such major franchises as Dick Wolf’s Law & Order series, the Bourne Identity films, and the releases of archived fan favorites like I Dream of Jeannie.

As the digital marketplace exploded, Diffner and Wellons concentrated on expansion and diversification. Their proficiencies now include corporate initiatives, blog posts, social media campaigns, and video scripting, along with editing, fact-checking, and proofreading. As their writing capabilities have grown, so have their clients’ businesses. In September of 2016, Mammoth Lakes Tourism reported nearly $270 million of enhanced economic activity since 2014: the year Scarlet Letters Copywriting first worked with their Marketing Department.

This growth is evident in the redesigned and streamlined website, which boasts a clean and uncluttered layout. “We’ve worked hard on our portfolio and are excited to display it in one place. It’s a small sample of our capabilities, but it gives an idea of our scope and successes,” says Wellons. Diffner adds, “Visitors to our site will find it easy to navigate, and we’ll be updating it as we continue to grow. As copywriting has become more of a digital medium, writing has become more concise and exact. We wanted our layout to reflect our commitment to getting powerful messaging across in the cleanest way possible.”

About Scarlet Letters Copywriting

Founded in 2004 and based in Newbury Park, CA, Scarlet Letters Copywriting is owned by partners Shannon Diffner and Alexia Wellons. The small business specializes in a variety of areas, including entertainment, travel, healthcare, beauty, consumer products, tech, and lifestyle. The range of content they write includes digital ads, synopses, taglines, scripts, blog posts, company profiles, brochures, employee and B2B communications, website copy, and sales decks. Visit Scarlet Letters Copywriting online at: http://www.scarletletterscopy.com.