Proud to Be the New VP of Sales & Marketing of EConnect Global

  LAS VEGAS, NEVADA - 07/10/2017 (PRESS RELEASE JET)

I am very excited and humbled to be named the new VP of Sales & Marketing at EConnect Global.

THE REASONS FOR MY EXCITEMENT ARE

1. The EConnect Global VP of Sales & Marketing opportunity is great because the company leadership is united and organized.

2. The company has a strong customer base within the casino, hospitality and retail industries. I am very excited about implementing a “land and expand strategy” to increase company revenue.

3. After studying and reviewing the POS /Fraud detection software industry, EConnect Global is a market leader.

4. EConnect Global has earned an unmatched competitive advantage by combining the most up to date fraud detection analytics with traditional surveillance for the casino and hospitality industry.

As the VP of Sales and Marketing, it will be my job to implement my strategic sales and marketing strategies and translate them into tangible, real world results.

INDUSTRY STATISTICS THAT VALIDATE THE INDUSTRY

• All digital POS systems are vulnerable to theft but non-digital POS systems are the most vulnerable.

• Most theft is brought on by employee mistakes that are never noticed by management which eventually become regular scams.

• It's tough to deal with the reality of employee theft, but it is a reality. As shocking as it sounds, 75% of employees have admitted to stealing at least once from their employer

• Employee theft amounts to 4% of food sales at a cost of $8.5 billion annually.

• Many industry sources document that nearly 50% of all losses incurred by casinos are attributed to employee theft.

• According to the Nevada Gaming Commission, during the period 1999-2000, approximately 34 percent of those arrested for theft or cheating in casinos were the casinos’ own staff members.

• National Retail Security Survey 2015, National Retail Federation reports that inventory shrink amounted to $44 billion in losses for retailers in 2014. Employee/internal theft accounted for 34.5% of that $44Billion

THE COMPANY

EConnect Global, is one of the fastest-growing technology businesses in the country, with offices in the United States and Asia. EConnect Global has developed powerful fraud detection and prevention technology for the gaming and hospitality industry.  

RUBEN CORONA’S GOALS

My goals are to implement and grow eConnect Global’s corporate sales initiatives. These industry specific initiatives will target vertical markets such as casinos, resorts, nightclubs, restaurants and stadiums.

RUBEN CORONA’S INDUSTRY EXPERIENCE

I am a proven Vice President, a strategic business leader, a sales team developer, a growth catalyst, and a marketing visionary. I have more than 20 years of senior leadership experience in organic revenue production, building and strengthening sales forces and rehabilitating underperforming sales teams. During those 20-years I have managed small and large sales organizations. Many have consistently exceeded predetermined sales quotas. My experience includes leading smaller Nano-Cap sales teams and very large Multinational Company sales organizations.

My strategic leadership has produced record breaking organic sales results. The results came from these vertical markets (Gaming & Hospitality, Oil & Gas, Financial Services, Healthcare & Plasma and Technology).

My senior management experience includes experience as a VP of Sales and Strategy of 3PEA International, President of IRAP Consulting, Independent VP of Sales Management Consultant for Oracle Partner Network companies as well as territorial management positions for Zensar Technologies and Thoughtdigital LLC.

I have additional experience in negotiating deals at the senior management and board room level. My territorial management experience includes North America, South America, EMEA and the Pacific Rim.

I look forward to helping EConnect Global reach record breaking sales and revenue results.