8/1/2015 (PRESS RELEASE JET) -- Former model and fashion blogger, Mischaela Advani, has been named to Glamour Magazine's Popularizer 100 list of top fashion, beauty, and lifestyle influencers. The Chicago based media personality has been making waves in the American fashion scene since getting a callback from a 2009 Elite Fresh Faces audition; a move that kickstarted her career as a fashion model. The fashion blogger credits her understanding of the fashion industry from the inside out for her success as a fashion expert and media personality that top international brands choose to work with.
To date, Mischaela has collaborated with international power players like Shiseido, Benefit Cosmetics, Elizabeth Arden, Clairol, and more. Her recognition from Conde Nast, one of the world's most well-regarded international publishers, is a natural next step in her evolution as an influential and authentic voice in the fashion, beauty, and lifestyle vertical. "I've always looked up to Vogue for their ability to bring a great balance of fashion, beauty, lifestyle, travel, and cultural commentary. The same highly curated, luxury insider perspective is the same one I seek to bring to Big City Blonde or to any publication or media outlet I write for in the future. It's a dream come true, truly."
The former fashion model says she thoroughy enjoys showcasing brands and products that she loves on her media channels, as well as documenting the merger of the fashion, beauty, and lifestyle verticals with technology. Mischaela sees joining Glamour's Popularizer 100 as an opportunity to connect with a larger, broader audience. "My core audience tends to be New York, Chicago, and Los Angeles based girls living what I call the "big city blonde" lifestyle. Working with a publication with wide distribution in both the big cities and secondary markets will give me a megaphone to share my brand with American girls in every city big or small."
Mischaela would ultimately like to transition from running a highly successful fashion, beauty, and lifestyle blog to venturing out with her own entrepreneurial venture on a larger scale. "It's great to have a niche media platform of my own that has turned into a successful business, but I'd like to ultimately introduce something bigger and more impactful to the market."