Vontio Announces New Re-Provided Feature to Get Google Keywords Back in Their Call Tracking Software

  ORMSKIRK, LANCASHIRE - 07/08/2016 (PRESS RELEASE JET)

Vontio have just announced the launch of their new, industry-first Re-Provided feature which is set to change the way businesses think about their organic search marketing. The feature, which is highly anticipated and will be well received by the SEO community, will make call attribution for Google traffic better than ever by showing the search keyword, or term, which is responsible for phone calls.

Keyword data from PPC networks such as Google AdWords are already used within their source attribution modelling, but organic keywords from Google haven't been possible for years. That lack of transparancy has meant that businesses have been investing blindly into their search engine marketing for too long, something that has likely cost them a lot of time, and a lot of money.

Marty Rogers, co-founder of Vontio, said: "Google put a lot of guesswork back into organic search traffic when they started to remove keywords from secure searches back in 2011. We've taken the guesswork out of the origin of phone calls with our call tracking product, and now we're removing the ambiguity surrounding organic search keywords again to provide even better insight for our customers, something we're really excited about with Re-Provided."

Re-Provided is a huge break-through for any business that bases its marketing decisions on real data as evidence, and businesses with phone calls from Google should know which keywords are making their telephone ring in order to work out the ROI being delivered by their SEO spend. Marketing agencies will also benefit by having the data they need to prove undeniable value to their clients.

Re-Provided won't just benefit front-end users of Vontio, it'll also benefit integration partners such as Google Analytics, Salfesforce and Zoho CRM since these powerful services will now be on the receiving end of this newly-revived and exciting data, leading to happier, more successful users.

About Vontio

Vontio helps advertising agencies and businesses to track which advertising sources are converting into phone calls. With over 5,000 customers in 25 countries worldwide, Vontio has gained much of its popularity for excellent customer service, powerful features and innovation, easy-to-use software, and the ability to integrate with major services such as Google Analytics, Google AdWords, Salesforce, Optimizely, and Wordpress among many more.